It can be awkward. We know, we’ve been there.
It’s perfectly normal to feel semi-uncomfortable when asking your friends, family, groups and community for financial support when fundraising for a cause you believe in. We hope these tips help make the experience a little less awkward.
Make sure they understand your “why”
Elzy says it all the time when it comes to training but it really applies to any situation, “know you’re why”. Once you know it, share it with your community so they understand and support your passion for the cause of your choice. For the 78 Challenge specifically, you could tell them about Love Mercy’s projects (hyperlink) and how you’re challenging yourself in the process.
Research shows that people are 184% more likely to donate to a cause when you ask for a specific amount. Often people would be willing to donate but need to be told what amount is preferable. Keep the amount reasonable, we usually ask for $30 as it’s the cost of a seed loan that carries a woman through Cents for Seeds for a year.
Where the money goes
Say your goal is $250 to fund the repair of a well in Uganda, it’s important to make clear what this actually means. For this example, it’s worth going into the fact that on average 500 people will use the well, that there are thousands of broken wells across Uganda that are ready to go but just need a little RNR and that with access to clean water comes SO many opportunities for locals.
Goodluck out there!
We are so grateful for your support and that you’re willing to push yourself beyond your comfort zone in order to raise funds for Love Mercy’s projects.